Gifting firm teams up with food manufacturing giant

Colleague Box has helped one of Europe’s leading food manufacturers transform its corporate gifting experience.

The firm, which was founded by Adam and Natalie Bamford, has been working with Pilgrim’s Shared Services which provides cross-functional support to Pilgrim’s Food Masters, Pilgrim’s UK and Moy Park; the Northern Ireland-based poultry giant with operations in France, Republic of Ireland, Netherlands and the UK.

It has created a custom-designed website to provide effortless gifting for a combined workforce of more than 20,000 employees.

This means that workers can log on to their very-own e-commerce site featured within the main company website and choose a personalised gift – featuring the company branding.

Colleague Box, which has its headquarters in Northedge Business Park, then receive a notification about the purchase.

The gift is prepared and packaged on-site and dispatched directly to the recipient.

Natalie said: “Corporate gifting is huge. Innovative companies know that building emotional connections can help with retention of staff, an increase in the feel-good factor, and corporate gifting is also a good way of marketing your business.

“Pilgrim’s Shared Services were operating as independent businesses, and it became evident that each company operated with different cost codes.

“This diversity made ordering gifts for individual departments a complex and time-consuming task.

“To make gifting as simple and flexible as possible, we built an e-commerce site for Moy Park, Pilgrim’s Shared Service and Pilgrim’s Food Masters, and it has been a huge success.

“For them, it means that they have a user-friendly platform provided by department heads with a streamlined and efficient way to select, purchase and distribute gifts.”

Natalie added that the technology can be tweaked for smaller businesses with the introduction of a web portal as opposed to a section on the company website.

She said: “We can provide a service whereby we invoice the client at the end of the month, and they input their own data. We do this to great success with Punch Taverns.

“These systems make the whole process easy and hassle-free, and make the employee feel valued.”