Brand agency announces merger with digital marketing firm

Brand agency Champions (UK) has expanded after merging with a digital marketing and website development agency.

The firm has joined forces with East Midlands-based Lowaire, which has an in-house team with expertise ranging from social marketing, paid media, SEO and website design and development.

The partnership will provide a range of digital marketing and website design services to clients.

Matthew Hayes, managing director of Champions (UK), said: “The objective of the merger is to combine Lowaire’s local presence and ambitious attitude with Champions’ years of experience and extensive offering to provide a results-focused approach for our clients.

“Furthermore, it allows Champions to offer a full service to clients from start-up all the way to mid-tier and fast growth corporate organisations.”

Lowaire employs a team who provide services to more than 100 clients locally, nationally, and globally.

Matthew said: “We understand how difficult and challenging the agency market can be and how lonely it can be from the point of view of starting from scratch.

“Lowaire has proven themselves over the first seven years of business but what we believe we can do is help add rocket fuel to the business, taking the learnings and lessons of being a bedroom start-up agency ourselves.

“We know what is required to deliver rapid growth for the agency itself.”

Adam Coley, Lowaire’s managing director, said: “This collaboration marks a significant milestone for us.

“As specialists in producing robust digital marketing solutions, Lowaire sees this partnership as an exciting opportunity to fuse with Champions’ established growth strategies.

“We truly believe our expertise coupled with Champions’ wide-reaching experience will uniquely position us in the marketplace and we look forward to sharing this exciting journey with our stakeholders.”