Bondholders urged to sign up for ‘SkegVegas’ cycle challenge

The organisers of an annual 100-mile cycle challenge, which raises money to pay for holidays for deserving children, are urging more Marketing Derby Bondholders to get involved.

Cosy Foundation, the charitable arm of sustainable outdoor children’s furniture business Cosy Direct, has taken over the running of the ‘SkegVegas 100’ bike ride in which cyclists pedal the 100-mile distance from Derby to Skegness.

This year, the event, which will take place on 18 May, will be raise money for Derbyshire Children’s Holiday Centre and Derby Kids’ Camp, who offer breaks to hundreds of children who might not otherwise get a holiday at all.

Riders who have already signed up to take part include record-breaking cyclist Leigh Timmis, the current High Sheriff of Derbyshire, Theresa Peltier, and William Cavendish, The Earl of Burlington.

Also taking part will be Peter Ellse, Cosy Direct founder and Derby Kids’ Camp patron.

He said: “The SkegVegas 100 is not a race, it’s a really great, friendly event that we hope to grow and see as many people as possible either taking part in or becoming involved with in some way – whether that’s by providing sponsorship, useful equipment or actually getting on their bike.

“Cycling is clearly a highly sustainable mode of transport, which ties in perfectly not only with our environmental ethos at Cosy but also with what the fabulous volunteers and staff at Derby Kids Camp and The Derbyshire Children’s Holiday Centre are trying to do: give children a break, not just from some tricky situations they might be in, but through playing with other children, a break from their screens too.

“The ride has been brilliantly organised for 10 years and we’re taking it on to hopefully benefit even more Derbyshire children.”

A number of local organisations have already signed up to help make this year’s SkegVegas 100 a success.

Toyota Manufacturing UK has provided three electric cars to provide support while riders are enroute, as well as its new hydrogen bus to ferry riders back to Derby after they have finished.

YMCA Derbyshire is also providing lunch for hungry riders mid-ride.

Anyone who would like to join this year’s SkegVegas 100, either through sponsorship, buying a specially branded t-shirt, taking on the whole distance or as a relay with colleagues and friends, is asked to contact organisers at N.Taylor@cosydirect.com.

Organisers are also looking for corporate partners for the event. For more information visit www.skegvegas100.co.uk.