Accountancy firm teams up with sports psychologist

Vibrant Accountancy has turned to a leading sports psychologist to help its team perform at their best.

Dr Phil Clarke is taking time out from working with top Olympic athletes to help Vibrant’s team adopt some of the mental fitness and teamwork strategies employed by the world’s star athletes.

Dr Clarke has worked with some of Team GB’s sportsmen and women, who are currently representing their country at the Olympic Games in Paris.

Now he is stepping away from the track and field to help staff at Vibrant with teamwork strategies.

He said: “Whatever the context is, there will be an element of performance in the workplace – and it’s just a case of: what does that look like? Teamwork is an active decision for any workplace.”

Dr Clarke is working with Vibrant after connecting with the Lodge Lane-based company through Derbyshire Institute of Sport’s Business Champions course.

He said: “Sport is the shop window of human performance, if you like. By its very nature it’s clearly about performance.

“That’s not necessarily the case in a corporate setting, but that shouldn’t mean that those in the corporate world shouldn’t consider themselves as performers.

“I don’t need knowledge of accountancy to deliver training in an accountancy firm.

“It’s about knowing your strengths and being able to analyse them, whatever the setting.

“That’s something we can learn from top athletes. Through analysing their performance athletes are great at knowing their strengths – and how those strengths can also become weaknesses.”

Bev Wakefield, owner of Vibrant Accountancy, said: “Working with Dr Phil – as we call him in the office – has been a game-changer for Vibrant Accountancy.

“As a business owner, I know that every company relies on its greatest asset: its people.

“I’m very proud to have an absolutely brilliant team at Vibrant Accountancy and I’m so happy to be working with Dr Phil to ensure we are all playing to our strengths, so we can offer the best accountancy service we can.”