Champions the mouthpiece for new oral hygiene brand

Brand agency Champions has helped a new oral healthcare provider and distributor of dental products to launch in the UK with its one-of-a-kind tongue cleaner.

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My Mouth selected Champions to help it launch in the UK after identifying a gap in the market for tongue cleaning.

Aiming to educate consumers on oral health and its benefits, My Mouth appointed Champions to generate widespread brand awareness across health, medical, cosmetic and lifestyle sectors.

This has involved informing consumers that tongue cleaning removes the build-up of bacteria, reduces the risk of gum disease all while helping to maintain holistic general health.

Matthew Hayes, managing director at Champions, said: “We are thrilled to be working with My Mouth.

“The business’ values and commitment to educating consumers really resonates with our own ethos and we are determined deliver exceptional results and continue to bring the brand to life.”