Latest News | 2 February 2021

Telegraph named as final sponsor for Derby Ram Trail

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Derby Museums has revealed that the Derby Telegraph has signed up as the final sponsor for the highly anticipated Derby Ram Trail.

As part of its support, the media outlet will work with Derby Museums to help promote the free discovery trail, which will run from 27 May to 22 August.



The trail will feature 30 stunning 5ft ram sculptures, each designed and painted by a different artist, dotted all over the city.

Alongside the trail, schoolchildren have been invited to take part in a city-wide competition, with the chance to get their own mini rams designed on the theme ‘What is important to me, right now’ on a School Mini Ram Trail around the Museum and Art Gallery.

Natalie Fahy, editor at the Derby Telegraph, said: “The Derby Ram Trail will be a great outdoor celebration for our city this summer.

“We are looking forward to supporting this fantastic opportunity for people to get back onto the streets and enjoy what our great city has to offer.”

Derby Museums is the charity behind the ram trail project, working with Wild in Art, which has animated cities across the world including Sydney, Melbourne, Cape Town and Sao Paulo.

Derby Ram Trail is supported by presenting partner Cathedral Quarter BID, trail partner St Peters Quarter BID, education partner Rolls-Royce and media partner, the Derby Telegraph.

Jennifer Cuadrado, project lead at Derby Museums, said: “We are delighted to have the Derby Telegraph confirm as the final sponsor, adopting our 30th ram for the trail.



“This is great news for both the trail and the city as we work together to promote this joyful, ram-ificent, outdoor, city-wide event.”

It is estimated that the trail will generate more than £8 million of economic value for the region.

It will also promote well-being and an active lifestyle, while encouraging people to shop local and support our city, people and businesses once it is safe again to do so.

The rams on the trail will be auctioned off at the end of the project to raise money for Derby Museums’ Endowment Fund, which will help secure its long-term future.

For more information about the Derby Ram Trail visit www.derbyramtrail.org.



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