Chamber delivering digital initiative

East Midlands Chamber is delivering an initiative to help small businesses in Chesterfield embrace online retailing.

Funded by Chesterfield Borough Council, the Chesterfield Digital High Street project is designed to help those reliant on bricks and mortar to transition into an online world by creating highly visible e-commerce websites, equipped with the latest forms of payment.

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It aims to support small outfits in sectors such as retail, hospitality and leisure, which have been hit hardest by lockdown restrictions, to become more resilient.

Scott Knowles, chief executive at East Midlands Chamber, said: “The pandemic has had a huge impact on small and microbusinesses in sectors such as retail, hospitality and leisure, which have previously relied on their physical venues to trade successfully.

“While we’re all looking forward to a return to normality as we come out of lockdown, it’s crucial these SMEs are future-proofed by creating modern websites to embrace some of the consumer trends that were already noticeable pre-Covid.

“Not every company can afford to do this, so we’re delighted to be playing a key role in supporting businesses in Chesterfield to establish and maintain the latest e-commerce solutions on behalf of the project funder, Chesterfield Borough Council.”